Launch: stussy lookbook
Project Overview:
The aim was to promote a new Stussy ‘Staples’ collection, to convey the essence of the brand and tell a story to its audience.
Project Approach:
I wanted to curate a Lookbook to create an experience and immerse them into the brands story (similar to how Stussy do).
Project Result:
A Lookbook showcasing the new ‘Staples’ collection
All photos shot by me
Project Reflection:
As this was our first project where we had own our creative freedom, I was really proud with what I had created.
Although we have covered lots of aspects of the industry, doing this project early on has made me realise that I enjoy creating physical outcomes and using my skills of art direction.
